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MIT is one of the largest, privately owned, multi-divisional footwear and apparel distributors in West Africa.
We specialize in the marketing and distribution of famous international and local footwear and apparel brands. Our company has a well established and functional network of international design and sourcing facilities in Asia, Europe and Africa, for our licensed products. Each brand has a separate management and sales team. This enables us to keep the identity of each brand unique and special. We believe in formulating individual brand identities through analyzing each brand and market respectively and implementing product design and marketing strategies accordingly.
We create the emotional bond between the brands we sell and the consumers who buy them. We create desired brand image in the mind of all our stakeholders. A dedicated merchandising team ensures that our products and brands are always placed in strategic positions within stores.
Being privately owned and managed on a day to day basis with our executive team on hand, we are able to make fast decisions without the restraints that exist in most corporations. Respective management and sales teams for each brand operate nationally with our focus in the four Three West African centres being Nouakchott,Nouadhibou and Dakar Our group head office and warehouse facility is based in Nouakchott Enjoy the tour of our brands..